Kareem
Hassanein
Implementation Consultant
I spent years on the frontline. Personal trainer, fitness manager, physiotherapist. I built caseloads, managed operations for a 25-person team, and was the highest-revenue clinician at my practice for three consecutive years. The through-line has always been the same: getting people to adopt and stick with new systems, routines, or behaviours.
Whether it was a patient following through on a home exercise program, a trainer learning a sales process, or a clinician adopting new documentation software, the challenge was always the same. People resist systems that add friction to their day. The gap between how a tool is designed to work and how the work actually happens is where most rollouts fall apart.
Now I work across healthcare, legal, and med-tech environments. I map workflows before touching configuration, talk to the people who will use the system, and stay through adoption.
Clinical, operational, and technical.
I have generated $600K+ in clinical revenue, managed a 25-person team, rebuilt a clinic website, and built LLM-powered automation for document generation.
Map, build, and stay.
I start by understanding how the work actually moves before touching any configuration. Then I build the system to match that workflow, whether that means writing automation, configuring software, or wiring up integrations. Then I stay through the first stretch of real use to adjust what needs adjusting.
Work history.
Digital Strategy & Operations
Endorphins HealthLed operational and digital infrastructure buildout for a 6-specialty multidisciplinary clinic while launching the physiotherapy service line as sole clinician. Redesigned and relaunched the clinic website, managed referral pathways across 5 disciplines, and built out local SEO across 8 GTA municipalities.
Workflow Automation
Tax Relief CounselBuilt an LLM-based drafting automation system that reduced document generation time by 85%. Mapped intake and client communication workflows to surface bottlenecks, created SOPs for consistency, and built a reusable template library for scalable output.
Clinical Advisor
Neuro-ModReviewing clinical deployment strategies for a medical device startup. Documenting usability friction in clinician workflows and delivering integration recommendations to support deployment readiness.
Registered Physiotherapist
Private Physiotherapy ClinicTop revenue-generating clinician for 3 consecutive years on a team of 6, generating $600K+ annually through retention workflows and high rebooking rates. Led the rollout of an AI clinical documentation tool (Heidi AI) from evaluation through go-live, achieving 100% adoption in 8 weeks, cutting documentation by 3 hours/week per clinician, and eliminating $20K in annual admin cost.
Want to see what I do?
Take a look at the services I offer, or reach out directly if you already know what you need.
